News What’s the Point of Offering a Song for “One Week Only,” Coldplay?
posted by on April 28 at 11:06 AM
Staring tomorrow morning at 7:15 am (Eastern), Coldplay fans will be able to download the new single of their upcoming album, one week before the record is released. All y’as have to do is visit their website, www.coldplay.com.
The song will only be available for one week.
Way to give music away for free, that’s nice, but what’s the point of the one week deadline? Once you put a song online, you can be assured that it will be available via every music sharing/stealing/torrent site in the world. Even after you pull it from your website, it’ll still be everywhere else. The internet is bigger than you. You can’t put a deadline on the internet.
In another kind gesture, the band also announced they’ll be playing free shows at London’s Brixton Academy on June 16 and at New York’s Madison Square Garden on June 23. Details for those shows will be announced tomorrow morning as well.
I'd guess it's probably more about them only wanting to pay for the bandwidth for a week than it is about limiting the dissemination of the song.
I dont think it has to do w/ financial reasons, eric. More about their out of date marketing team thinking it would be brilliant to offer a free song just to increase traffic to their site. I mean, who actually goes on major label band sites anyway? Like, when was the last time you went to drdre.com, or michaelbubley.com?
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